PACK

2018    BRAND IDENTITY, PRODUCT

Pack is a corporate startup by Brunel that connects those seeking temporary employment and those needing an extra pair of hands through a fully digital platform.

Together with my team we helped them design the venture from the ground up. All the way from branding to product and the launch campaign.

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Approaching work as something that should be fun

We created an identity that approaches the concept of work with celebration and humour. With strong, colourful but simple basic elements and a rich illustration style, we were able to create a design language that was easily applicable and allowed us to celebrate moments of joy throughout the entire journey.

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The platform that simplifies hiring temp workers

We drastically simplified the hiring process for employers with a web based platform accessible from anywhere. A digital version of complex hiring processes ultimately resulting in the elimination of loads of paperwork.

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The app that lands you your next gig

From searching for a job to applying for it and from getting paid to reviewing employers. For those on the hunt for their next gig, everything is managed through a single app.

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Done at
Studio Kraftwerk

With
Daniel Sytsma

Sasha Irla
Joris Feitz
Gerben van der Zwaard

Illustrations by Robin Davey

ROY VAN DIJK
DESIGNER, ART DIRECTOR

HELLO@ROYVANDIJK.COM
+31 6 50 87 90 89

ALL RIGHTS RESERVED
©2010-2020

ALL RIGHTS RESERVED
©2010-2020

ALL RIGHTS RESERVED
©2010-2020