PACK

Pack is a corporate startup funded by Brunel that connects those seeking temporary employment and those needing an extra pair of hands through a fully digital platform.

Together with my team we helped them design the venture from the ground up. All the way from branding to product and the launch campaign.

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We created an identity that approaches the concept of work with celebration and humour. With strong, colourful but simple basic elements and a rich illustration style, we were able to create a design language that was easily applicable and allowed us to celebrate moments of joy throughout the entire journey.

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We drastically simplified the hiring process for employers with a web based platform accessible from anywhere.
A digital version of complex hiring processes ultimately resulting in the elimination of loads of paperwork.

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From searching for a job to applying for it and from getting paid to reviewing employers. For those on the hunt for their next gig, everything is managed through a single app.

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Year:

2018

Agency:

Studio Kraftwerk

Credits:

Daniel Sytsma  Creative Director
Roy van Dijk  Art Director/Design Lead

Sasha Irla  UX Lead
Joris Feitz  UX Designer
Gerben van der Zwaard  Strategy

Label A  Development
Robin Davey  Illustration

All Rights Reserved
©2010-2020

For projects & inquiries say
↳ hello [at] royvandijk.com