People don’t brush their teeth for the recommended two minutes, and that is because when you are waking up or go to bed, those two minutes can feel very long. So when Philips asked us to come up with a solution to tackle this problem, we prototyped a connected bathroom assistant that helps turning those boring two minutes, into two minutes well spent.
The button was designed to blend in with every type of bathroom, but at the same time serve as a visual reminder without being too obstrusive.
↳ The very first tests were conducted with a cardboard box filled with some basic electronics.
By pressing the button, a 2-minute personal rundown is created based on your favourite sources like the weather, your appointments for the day or the news.
To set-up and keep track of statistics, users need the accompanying mobile app to personalize their experience.
Daniel Sytsma Creative Director
Niels Straatsma Creative Director
Roy van Dijk Art Director/Design Lead
Alexis Jabbour Creative
Bert Marissen Creative
In collaboration with Google Zoo
Engineering Studio Sophisti